26 maggio 2012

Martini and Christian Louboutin are looking for a star...

                                                                                                Il famoso designer di scarpe Christian Louboutin e Martini cercano una nuova star. Al Design Museum di Londra, dov'è in atto la mostra per festeggiare i 20 anni di carriera di Louboutin, si è tenuta la festa ed il casting per cercare la nuova star femminile per il nuovo spot televisivo Martini, dal valore di 150,000 euro. La ragazza che verrà scelta dovrà rappresentare la filosofia del brand Martini "Luck is an Attitude" e riceverà ben 12 paia di scarpe Christian Louboutin. La ricerca del nuovo volto Martini avverrà in 25 paesi tra cui Brasile, Spagna ed Italia. Tra la guria, oltre allo shoes designer più amato dalle donne, anche lo stilista Matthew Williamson e, tra gli ospiti della serata a Londra, il modello David Gandy.

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Acclaimed fashion icon Christian Louboutin and Martini celebrate the launch of a global search across 25 countries, for the next female supermodel to star in a TV commercial worth €150,000
To launch the search, celebrity attendees included The Saturdays, David Gandy and fellow designer Matthew Williamson celebrated at the Design Museum London, home to Christian Louboutin's exhibition, showcasing twenty years of his designs and inspiration.
 The casting will go live across 25 countries on May 28th from Brazil to Spain, South Africa to Italy. The successful candidate will be chosen in October by Christian Louboutin and a high profile judging panel. 
Instantly recognisable by their trademark shiny red-lacquered soles, Louboutin will be giving away 12 pairs of his famous shoes to the successful candidate chosen by the high profile selection panel. 
 The female casting star competition follows the successful launch of Martini’s ‘Luck Is An Attitude’ competition in 2011 to find a male model, launched by supermodel David Gandy. 



Yours Cristina L.

pics and video by: tvc group.

3 commenti:

Stefania B. ha detto...

12 paia di scarpe Laboutin!!! wow, saràa davvero una razagga fortunata!

Heather ha detto...

I wish that could be me! I'd love to see the castings :)

Bonnie ha detto...

I have such a crush on Christian Louboutin.

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